Bookings through Social
Chaarya Resort is a well known luxury hotel based in Tissamaharama, Sri Lanka but had very low booking rates compared to their offerings. The animals at MadZoo did a thorough research to understand the existing issues and the growth opportunities and created a brand new digital strategy that helped to generate rapid bookings throughout the campaign period.
Being surrounded by nature’s lush greenery and the melodious calls of the wild makes it a real ‘escape’ from the hectic urban world. Chaarya Resort & Spa is all about luxurious living in an aesthetically pleasing environment, delectable cuisine and plenty of outdoor activities to indulge in. The hotel is just 30 minutes from the Yala National Park, the most popular and the second largest National Park in the country, famed for having one of the highest leopard densities in the world, making it the ideal location from where to launch your explorations.
We redefined digital first brand positioning, changed the way the booking are placed and reduced the delay in placing booking, offered flash sale discounts, focused on their unique offerings to generate reservations.